E-Commerce in Rural India: A Sphere of Immense Potential

The growth of e-commerce in rural India has been continuous and on a positive side. When we look at the potential growth in the future, it seems as if the expansion of e-commerce in India’s rural regions will take place in the forthcoming period. There are ample scope and opportunities for all aspiring e-commerce entrepreneurs and business enthusiasts in the sphere of village e-commerce.

After independence, nothing has befallen in terms of advancing the rural distribution of products meant for a commercial purpose within the geographical territories of India. Thus, it has become the requirement of the time to quicken the development of commercial enterprises and e-commerce firms in rural parts of India.

The agricultural potential of a nation is a vital factor that incites economic growth and can ultimately head to the development of an agro-based economy. The principal development powerhouse is the development of the agri-based sector, which is a powerful source of growth that took place in the last few years. As per IAMAI, India has attained the second rank in terms of no. of users active on the internet at 451 million active users of the internet. This number encircles urban as well as rural areas. There is a massive rise in the number of internet users with numerous government initiatives with respect to the more comprehensive picture of digital villages where maximum people will be enjoying internet facilities.

Scope of E-Commerce in Rural India

The scope of e-commerce in rural India is explained through the points mentioned below-

E-commerce has brought a social reform in the rural communities, and it has transformed things for the betterment and all-round development of societies existing in rural areas of India. The internet users in rural areas are usually below the age of 25, that’s why in the youth, there is the current scope of acquiring more profitable products as per their call, which modifies their lifestyle and also develops faith for their grooming and forming brand-new opportunities.

E-Commerce in rural India assists small-scale industries like handicrafts as well as retailers with innovative opportunities to aid them in getting their products online and render a thriving path to their business in the future course of time.

The wide expansion of internet facilities across rural regions of India has provided support to the natives to get their products at their desirable place. It has created ample scope for the rural customers to embrace a different and more satisfying way of living and e-commerce companies to form a huge customer base by satisfying the needs of souls residing in rural spheres of India.

E-Commerce in Rural India- a Phenomenal Growth is in Store

• The ever increasing scope of village e-commerce in rural India is due to the rapidly rising numbers of internet users throughout the country. People are giving their nod to online mediums as they are getting their products delivered outside their house. Besides this, retailers would have an online appearance of their product, which creates a vast customer base.
• Due to the omnipresence of the internet, rural people are winning the great advantage of online assistance in their place, which molded their lifestyle and devised employment possibilities on the roll for all those rural folks who are willing to work but still not getting chances at their native places.
• The booming progress of e-commerce in rural India, as well as in urban regions, is simply unmatchable. The active consumers using the internet are endowed with a wide array of options such as fashion, brands, comfort, pricing, and more.

Role of Hindrise Foundation Begins

Hindrise Social Welfare Foundation has joined hands with several traditional channels such as growing e-commerce corporations and existing e-commerce firms to increase the accessibility of much-needed facilities with respect to e-commerce in rural India. Hindrise Foundation is conducting numerous programs to make people aware of the importance of e-commerce and how it will bring revolution in rural markets. We believe that with our efforts, more people would come forward to start e-commerce startups and embrace the flourishing e-commerce models as entrepreneurs and also as consumers.